The Performance Institute

The Job:

1M Media's Creative Director, Antoine E. Butler Sr served as Director of Web Operations for The Performance Institute. During his tenure at the company Antoine was responsible for the research, design, and development of the companies websites, and email campaigns. Shortly before his departure Antoine redesigned the company's homepage, Training section and 5 new newsletters.

The newsletters designed by Antoine showed immediate ROI through not only the design, but the proper management and operation of the newsletters. Deliverables, and click-throughs increased by nearly 30% in only 2 months.

The site and newsletters have since been handled onsite by The Performance Institute web staff. Projects completed by Antoine were praised by both the VP of Marketing and the Founder himself, Carl Demaio, whom is now running for office in San Diego.

• View PerformanceWeb.org